Tanner Novlan has quietly emerged as one of television’s most endearing new faces. From small-town Canada to stardom on The Bold and the Beautiful, his journey is a testament to tenacity, talent and authenticity. Outside of his duties on the screen, he is a committed spouse and father, navigating celebrityhood and life at home with equal finesse. Here is a deeper dive into Tanner Novlan net worth, career path, personal life and the aspects that even make him one of Hollywood’s most relatable figures right now.
Quick Bio of Tanner Novlan
Full Name | Tanner Novlan |
Nickname | Tanner |
Date of Birth | April 9, 1986 |
Birthplace | Paradise Hill, Saskatchewan, Canada |
Age (as of 2025) | 39 years old |
Nationality | Canadian |
Profession | Actor, Model |
Famous For | The Bold and the Beautiful, Roswell, New Mexico, and Liberty Mutual “Struggling Actor” commercial |
Height | 1.85 m (6 ft 1 in) |
Weight | 75–80 kg (165–176 lbs) |
Hair Color | Dark Brown |
Eye Color | Blue |
Marital Status | Married |
Wife | Kayla Ewell (Actress) |
Children | Two (Poppy Marie and Jones Douglas) |
@tannernovlan_ | |
Tanner Novlan Net Worth (2025) | $1–2 million USD |
Education | Not publicly disclosed |
Parents & Siblings | Limited public information |
Hobbies | Outdoor activities, sports, family time |

Who Is Tanner Novlan?
Tanner Novlan is a Canadian born actor and model who currently plays as Dr. John “Finn” Finnegan on The Bold and the Beautiful. And with his relaxed charm and self-assured swagger, he has solidified himself as one of the most up-and-coming names in modern TV.
His first mainstream exposure came from his wondrous rendition as the “Struggling Actor” in Liberty Mutual’s viral advertisement, which interestingly was never an organized plan but eventually became Dakota’s lucky break. Since then, he’s been quietly constructing a career rooted in genuine talent rather than hype.
The Liberty Mutual “Struggling Actor” Breakthrough
In what would become an iconic and unexpectedly viral commercial moment, Tanner starred as the “Struggling Actor” in Liberty Mutual’s insurance ad campaign. The ad humorously depicted a young, inexperienced actor nervously trying to deliver a line — and constantly getting it wrong.
What made it stand out was Tanner’s genuine, awkwardly funny performance. Viewers loved it because it felt real — and ironically, the commercial about a “struggling actor” helped Tanner become anything but one. The spot went viral online, turning him into a recognizable face and opening doors to much bigger acting opportunities.
Television Success: Roswell, New Mexico and The Bold and the Beautiful
Following his newfound visibility, Tanner landed more prominent roles. He appeared in CW’s sci-fi drama Roswell, New Mexico, where he played Gregory Manes, a recurring character that brought depth to the series’ storyline. His performance was praised for its sincerity and emotional range.
But his biggest breakthrough came in 2020, when he joined the cast of CBS’s The Bold and the Beautiful as Dr. John “Finn” Finnegan. Playing opposite Jacqueline MacInnes Wood (Steffy Forrester), Tanner quickly became a fan favorite. His character’s mix of compassion, integrity, and quiet strength resonated deeply with viewers, bringing new energy to the long-running soap.
For Tanner, The Bold and the Beautiful wasn’t just another acting gig — it was the moment he truly became a household name. His on-screen chemistry, charm, and grounded performances earned him a loyal fanbase around the world.
Tanner Novlan Net Worth
As of 2025, Tanner Novlan’s net worth is estimated to be between $1 million and $2 million USD. His income comes primarily from acting, modeling, and endorsements.
His role in The Bold and the Beautiful contributes a significant portion of his earnings, while recurring appearances in Roswell, New Mexico and brand collaborations add to his portfolio.
Tanner’s approach to wealth is notably grounded. He doesn’t flaunt luxury; instead, he invests in stability and values time with family. For someone who came from modest beginnings, his success is an inspiring example of how persistence pays off.
Personal Life
Out of the camera, Tanner is personable and family oriented. He often brings his followers into moments of his personal life through social media — not the ones that involve glitz and capitalism, but real blurbs of fatherhood, marriage and laughter.
He calls family his anchor. In the hustle and bustle of Hollywood, he has managed to keep things in perspective, working on film projects that have enabled him to stay home and live a fulfilling life. Whether it’s hiking on weekends or celebrating milestones with beloved others in low-key fashion, Tanner has a penchant for simplicity.
Height and Physical Appearance
Tanner stands at 6 feet 1 inch (1.85 m) and maintains a fit, athletic build weighing around 75–80 kg. His dark brown hair and blue eyes create a naturally striking look that works both on-screen and in print campaigns.
What fans often point out, however, is that Tanner’s appeal goes beyond looks — his calm energy and approachable smile make him appear genuine. It’s this mix of physical presence and warmth that gives him star quality.

Children
Tanner is a proud father of two. He and his wife Kayla Ewell welcomed their daughter, Poppy Marie, in July 2019, and their son, Jones Douglas, in August 2022.
The couple often shares glimpses of their family life, but with healthy privacy — ensuring their kids grow up out of the spotlight. Tanner has spoken about how fatherhood has deepened his appreciation for life and grounded him emotionally.
His social media posts radiate love and gratitude, reflecting a man who finds joy in simple moments: reading bedtime stories, family walks, and weekend breakfasts together.
Wife and Family Background
Tanner’s wife, Kayla Ewell, is an actress best known for her role as Vicki Donovan in The Vampire Diaries. The two met through mutual friends in the entertainment industry and instantly clicked. After dating for several years, they married in a beautiful ceremony in September 2015.
Their relationship has been built on mutual respect, humor, and shared goals. Kayla often praises Tanner for being supportive and grounded, while Tanner calls her his greatest inspiration.
Together, they represent one of Hollywood’s most refreshing couples — balancing family life with thriving acting careers, without letting fame overtake their values.
Education
Tanner has kept his educational background private. What’s known is that he completed his early schooling in Canada before relocating to the U.S.
Instead of a formal drama school route, Tanner learned through hands-on experience — acting classes, workshops, and years of auditioning. His growth reflects the kind of self-made career path many actors dream of but few achieve.
Final Word
Tanner Novlan’s trajectory is the ideal mix of small-town perseverance and big-city success. From a farm boy in Canada to one of the most beloved faces on U.S. television, his journey is proof that there is still room for authenticity in Hollywood.
Thanks to a surging career, a loving family and some enormous balance between work success and personal life goalposts, Tanner isn’t just carving out fame — he’s securing longevity.
As he keeps growing as an actor and a dad, there are sure to be many more inspiring moments in his story. Tanner Novlan is a reminder that success doesn’t have to shout — it just needs to be tongue-wagglingly real.
FAQs
1. Who is Tanner Novlan?
Tanner Novlan is a Canadian actor and model best known for his role as Dr. John “Finn” Finnegan on The Bold and the Beautiful.
2. What is Tanner Novlan net worth?
As of 2025, his net worth is estimated to be between $1 million and $2 million USD.
3. Where was Tanner Novlan born?
He was born in Paradise Hill, Saskatchewan, Canada.
4. Who is Tanner Novlan’s wife?
He is married to actress Kayla Ewell, known for The Vampire Diaries.
5. Does Tanner Novlan have children?
Yes, Tanner and Kayla have two children: Poppy Marie and Jones Douglas.
6. What is Tanner Novlan famous for?
He is famous for his role on The Bold and the Beautiful and for appearing in the Liberty Mutual “Struggling Actor” commercial.